

TODAY, WE’RE A FULL STACK CREATIVE STUDIOTODAY, WE’RE A FULL STACK CREATIVE STUDIO
WORKING WITH THE BIGGEST
BRANDS IN THE UNIVERSE
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What we Do
We’re an idea-first, medium agnosticcreative studio that makes creative,culturally impactful marketing.We’re an idea-first, medium agnostic creative studiothat makes creative, culturally impactful marketing.We’re an idea-first, medium agnostic creative studio that makescreative, culturally impactful marketing.


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Insight & Strategy
We have a deep understanding of culture, online and offline. We help brands understand the consumer and position their product to win.


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Content Production & design
We’ve mastered creating memorable content that is shared by millions. We combine this with world-class design to grow brands on social.


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Product Development
Great content is abundant. We think beyond the feed to further brands with fun apps, in-person experiences, and killer apparel.


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Creative Campaigns
You’re one big idea from a new growth trajectory. We help you find it with ambitious concepts that reach new audiences.
We do this with our
TALENT
MATRIX
A network of the world’s best creatives who bring our ideas to life.
DESIGNERSEDITORSSTRATEGISTSVIDEOGRAPHERS














OUR
UNFAIR
ADVANTAGE
We distribute our work through @PATHETIC, our Instagram community that reaches 50 million people every month.
293,000+
FOLLOWERS
AGE GROUPS
80% 25–44 17% 18–24
126,000+
MONTHLY SHARES
TOP COUNTRIES
USA, UK, GERMANY, ITALY
50 MILLION+50M+
MONTHLY IMPRESSIONS
TOP CITIES
NYC, LONDON, PARIS, BERLIN, LA
AND WE BRING FRIENDS
We partner with creators to amplify creative campaigns and ownable, repeatable formats for brands to reach new audiences.










































Half your crowd is nothing but apparitions. Hard to tell who’s real in this marketplace.
The Internet is dead
AI has made content infinite. Synthetic creators are just as believable as the real thing and our feeds are filled with bots and generated content.

Your grand networks have fallen to ruin, yet the artisans return.
Long live the internet
We’re fighting back. The web is being revived by independent creators with craft, community and daring creative.

So your merchants sell stories now? A clever trick… and a finer craft than they admit.
Advertising is Art
Performance marketing once ruled, now it’s table-stakes. We create for the love of the game, and brands provide material and resources to create more.
WHAT WE ARE
We start with big ideas. Our talent matrix executes them in any format.
We build internal tools to automate processes and spend more time ideating.
We bring ideas from fashion and entertainment to Silicon Valley’s biggest brands.
Our founders spent 20+ collective years lurking, creating and building brands online.

















We start with big ideas. Our talent matrix executes them in any format.
We build internal tools to automate processes and spend more time ideating.
We bring ideas from fashion and entertainment to Silicon Valley’s biggest brands.
Our founders spent 20+ collective years lurking, creating and building brands online.

















